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Rochester NY Apartment Market Read

Current market read
Landlord’s market
ConditionTight
RentersLandlords
The yearly data still reads a landlord's market, but the monthly figures, asking rents and jobs are cooling.
From public data. The situation now, not a forecast.
Renter Google searchabout 2,400 searches in August 2026 · HousesSee read →
Renter Google Search InterestGoogle · monthly

About 2,400 searches in August 2026, for Rochester on its own

November is usually one of the quietest months for renter searches here.

What renters Google mostHousesSee all →

Attention, not a verdict. Google searches for apartments to rent.

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Momentum · which way it's movingRENT + JOBS · UPDATED MONTHLY
Cooling
Job growth has cooled (September 2026).
Job growthBLS · SEPTEMBER 2026, PRELIMINARY
−0.5%
▼ Cooling, past 12 months
Job growth · 12 months
Oct 2025 to Sep 2026, with Pro
VacancyCENSUS · 2024
3.7%2024 COUNT
Share of rentals sitting empty. A yearly count, last taken 2024, not what sets the condition.
Asking rentZILLOW · MONTHLY
$1,416 a month
September 2026, ▲ up 1.8% on September 2025
Data Provided by Zillow Group
Asking rent · 24 months
Oct 2024 to Sep 2026, with Pro
Census 2024: +3.0% · US avg +4.6%
Median rentCENSUS · 2024
$1,172/mo
Typical rent. A yearly count, last taken 2024
Median rent · 8 yearly counts
2017 to 2025, no 2020, with Pro
Demand vs supplyCENSUS + BLS
Weak demand
DEMAND
SUPPLY
DEMAND
Jobs−0.5%
Migration 2025−0.6/1k
SUPPLY
Permits 2025-44%
Vacancy 20243.7%
Rent vs buyWEEKLY RATE · 2024 RENT
+$878/mo
Cheaper to rent than buying
rent $1,172 · own $2,050
$1,172
RENT
$2,050
OWN
Domestic migrationCENSUS · 2025
−0.6/1k
▼ More people left for other US places than moved in. A yearly count, last taken 2025.
OUTFLOWINFLOW
Census · BLS · FRED · Zillow · news
For information only. Not investment advice. AI-written summaries can make mistakes.