Markets › Lakeland
Yearly benchmarkMoves monthlyMoves weeklyNews daily
Lakeland FL
Covers Lakeland and Winter Haven.
Current market read
Renter’s market
ConditionSoft
The yearly data reads a renter's market, and the recent monthly signals are holding steady.
From public data. The situation now, not a forecast.
Renter Google searchabout 320 searches in July 2026 · HousesSee read →
Renter Google Search InterestGoogle · monthly
About 320 searches in July 2026, for Lakeland on its own
What renters Google mostHousesSee all →Attention, not a verdict. Google searches for apartments to rent.
Momentum · which way it's movingRENT + JOBS · UPDATED MONTHLY
Stable
Holding steady this month, no signal is pulling hard either way.
VacancyCENSUS · 2024
Share of rentals sitting empty. Yearly Census backdrop, not what sets the condition.
Asking rentZILLOW · MONTHLY
+0.1%
▲ Year over year
SEP ’24AUG ’26
Census 2024: +5.8% · US avg +5.2%
Median rentCENSUS · 2024
$1,484/mo
Typical rent, 2024 yearly count
In the news · LakelandNEWS · DAILY
Latest local coverage, 4 weeks ago.● softer● neutral● firmer
New 228-unit apartment community opens in LakelandDemand vs supplyCENSUS + BLS
Strong demand
DEMAND
Jobs+1.3%
Migration 2025+21.44/1k
SUPPLY
Permits 2025-22.1%
Vacancy 20248.2%
Rent vs buyFREDDIE MAC · WEEKLY
+$765/mo
Cheaper to rent than buying
rent $1,484 · own $2,249
$1,484RENT
$2,249OWN
Net migrationCENSUS · 2025
+21.44/1k
▲ Net inflow of residents
OUTFLOWINFLOW
Census · BLS · FRED · Zillow · news
For information only. Not investment advice. AI-written summaries can make mistakes.